I admit to getting star-struck in the face of celebrity and First Lady Michelle Obama did not disappoint when the chance arose to see her in person earlier this month…
Alexis Bittar shares his love of Lucite®
We believe one of the best practices of thought leaders is to keep good company. Successful thought leaders surround themselves with people and organizations whose success will support their own. “Good company” often comes…
Brands attempt to erase age differences
Last week, Alexis Bittar became the latest fashion brand to introduce a 2015 ad campaign with unlikely models. What does it say when couture heavy hitters choose faces like Joan Didion, Joni Mitchell,…
A recipe for bad PR
What happens when a fan-favorite chef mixes her desire to open a restaurant with Kickstarter? A lot of people are left with a bad taste in their mouths. Carla Hall,…
2013 review: Five lessons from the best PR campaigns
We like a list as much as the next communications firm. Earlier this month, we asked our team to share their favorite PR campaigns of 2013. Several rose to the…