“I’m a writer, not a choreographer.” That’s what I would say when anyone would ask me to volunteer to be a skit director in my kids’ elementary school show. The…
3 key takeaways from Social Media Week 2022
Last week, I had the good fortune to attend Social Media Week (now owned by AdWeek), held in person for the first time since 2019. Every presenter shared their “key…
Opting Out: Lessons from Mother’s Day Email Campaigns
Mother’s Day is right around the bend! But you likely already knew this – the seemingly endless promotion emails flooding your inbox over the last month won’t let you forget….
5 best practices of digital opinion leaders
Learn the 5 best practices of digital opinion leaders in the healthcare industry.
Never let a good crisis go to waste
I’ve worked with Rosemary, RoseComm’s founder and president since the early 2000s. We are colleagues and we are friends. Despite that longstanding connection, nearly a year ago when I wanted…