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	<title>best practices Archives | RoseComm</title>
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		<title>The 5 Pillars of an Agency AI Policy: Protecting Data and Driving GEO Results</title>
		<link>https://www.rosecomm.com/best-practices/agency-ai-policies/</link>
					<comments>https://www.rosecomm.com/best-practices/agency-ai-policies/#respond</comments>
		
		<dc:creator><![CDATA[rosemary]]></dc:creator>
		<pubDate>Thu, 12 Mar 2026 20:18:29 +0000</pubDate>
				<category><![CDATA[agency news]]></category>
		<category><![CDATA[best practices]]></category>
		<category><![CDATA[communication]]></category>
		<guid isPermaLink="false">https://www.rosecomm.com/?p=6246</guid>

					<description><![CDATA[<p>If you haven’t created an AI policy for your employees, now is probably the time. As marketing and communications agency professionals adapt to the changing information ecosystem, your clients should...</p>
<p>The post <a href="https://www.rosecomm.com/best-practices/agency-ai-policies/">The 5 Pillars of an Agency AI Policy: Protecting Data and Driving GEO Results</a> appeared first on <a href="https://www.rosecomm.com">RoseComm</a>.</p>
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		<title>How Public Relations Influences AI Language Model Outputs</title>
		<link>https://www.rosecomm.com/best-practices/how-public-relations-influences-ai-language-model-outputs/</link>
					<comments>https://www.rosecomm.com/best-practices/how-public-relations-influences-ai-language-model-outputs/#respond</comments>
		
		<dc:creator><![CDATA[rosemary]]></dc:creator>
		<pubDate>Fri, 26 Sep 2025 17:44:12 +0000</pubDate>
				<category><![CDATA[best practices]]></category>
		<category><![CDATA[media relations]]></category>
		<category><![CDATA[public relations industry]]></category>
		<category><![CDATA[aeo]]></category>
		<category><![CDATA[earned media]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">https://www.rosecomm.com/?p=6189</guid>

					<description><![CDATA[<p>There’s been a lot of chatter in our industry lately about the impact of AI tools on search traffic. While Google continues to deny that search traffic is in jeopardy,...</p>
<p>The post <a href="https://www.rosecomm.com/best-practices/how-public-relations-influences-ai-language-model-outputs/">How Public Relations Influences AI Language Model Outputs</a> appeared first on <a href="https://www.rosecomm.com">RoseComm</a>.</p>
]]></description>
		
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		<title>Is the PESO model still relevant?</title>
		<link>https://www.rosecomm.com/public-relations-industry/given-the-constantly-evolving-media-landscape-leveraging-a-strategic-mix-of-earned-owned-and-paid-media-is-more-crucial-than-ever/</link>
					<comments>https://www.rosecomm.com/public-relations-industry/given-the-constantly-evolving-media-landscape-leveraging-a-strategic-mix-of-earned-owned-and-paid-media-is-more-crucial-than-ever/#respond</comments>
		
		<dc:creator><![CDATA[jennifer]]></dc:creator>
		<pubDate>Mon, 24 Jun 2024 20:18:38 +0000</pubDate>
				<category><![CDATA[best practices]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[marketing communications]]></category>
		<category><![CDATA[media relations]]></category>
		<category><![CDATA[public relations industry]]></category>
		<category><![CDATA[earned media]]></category>
		<category><![CDATA[owned media]]></category>
		<category><![CDATA[paid media]]></category>
		<category><![CDATA[PESO]]></category>
		<category><![CDATA[shared media]]></category>
		<guid isPermaLink="false">https://www.rosecomm.com/?p=5992</guid>

					<description><![CDATA[<p>Remember the days when you could walk into a bookstore or even a supermarket and browse what felt like hundreds of magazines? I have a distinct memory of being in...</p>
<p>The post <a href="https://www.rosecomm.com/public-relations-industry/given-the-constantly-evolving-media-landscape-leveraging-a-strategic-mix-of-earned-owned-and-paid-media-is-more-crucial-than-ever/">Is the PESO model still relevant?</a> appeared first on <a href="https://www.rosecomm.com">RoseComm</a>.</p>
]]></description>
		
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		<title>“5 ways becoming a news junkie will help your PR career&#8221;</title>
		<link>https://www.rosecomm.com/best-practices/5-ways-becoming-a-news-junkie-will-help-your-pr-career/</link>
					<comments>https://www.rosecomm.com/best-practices/5-ways-becoming-a-news-junkie-will-help-your-pr-career/#respond</comments>
		
		<dc:creator><![CDATA[Lara Cohn]]></dc:creator>
		<pubDate>Fri, 03 Jun 2022 21:11:34 +0000</pubDate>
				<category><![CDATA[best practices]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[real-time media]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[public relations]]></category>
		<guid isPermaLink="false">https://www.rosecomm.com/?p=5712</guid>

					<description><![CDATA[<p>News junkie. Noun. One who is addicted to the news … … and a term I use to describe myself on my social media profiles.&#160; As far back as I...</p>
<p>The post <a href="https://www.rosecomm.com/best-practices/5-ways-becoming-a-news-junkie-will-help-your-pr-career/">“5 ways becoming a news junkie will help your PR career&#8221;</a> appeared first on <a href="https://www.rosecomm.com">RoseComm</a>.</p>
]]></description>
		
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			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>5 best practices of digital opinion leaders</title>
		<link>https://www.rosecomm.com/best-practices/5-best-practices-of-digital-opinion-leaders/</link>
					<comments>https://www.rosecomm.com/best-practices/5-best-practices-of-digital-opinion-leaders/#respond</comments>
		
		<dc:creator><![CDATA[rosemary]]></dc:creator>
		<pubDate>Sat, 09 Apr 2022 21:08:04 +0000</pubDate>
				<category><![CDATA[best practices]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[digital opinion leader]]></category>
		<category><![CDATA[DOL]]></category>
		<category><![CDATA[healthcare]]></category>
		<category><![CDATA[influencer]]></category>
		<category><![CDATA[KOL]]></category>
		<guid isPermaLink="false">https://www.rosecomm.com/?p=5631</guid>

					<description><![CDATA[<p>Learn the 5 best practices of digital opinion leaders in the healthcare industry.</p>
<p>The post <a href="https://www.rosecomm.com/best-practices/5-best-practices-of-digital-opinion-leaders/">5 best practices of digital opinion leaders</a> appeared first on <a href="https://www.rosecomm.com">RoseComm</a>.</p>
]]></description>
		
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